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Healthy parenting would go a long way. See some of the other comments in this thread.
You can also have settings on your local network. If you’re afraid of your kid casually finding something inappropriate, you can set that up stuff locally without involving the government. A determined kid will still find a way to get stuff, so this is more a safeguard against accidental discovery.
Investing in quality education would also benefit everyone.
That’s what I always say. Targeted advertising should be illegal. Contextual advertising is acceptable.
If I’m on the star trek wiki, serve me ads for star trek, sci-fi, and whatever. You don’t need to know anything about me specifically.
We’d still need to do something about like ads that take up too much space, hurt page performance, or introduce malware, but removing the stalking would be an improvement