Lol I’d hardly call it a Pavlovian response. It’s more that it’s a well known date for stores to have sales on their merchandise, which is why people shop around on those days. I don’t see what’s so offensive about saving some money on a purchase you were going to make anyway, but I think there is some projection happening here.
I can’t agree with this more. It’s insane the disparity between ST merch and Star Wars merch. It’s like Trek stuff is always the “Wish version” of what the people behind Star Wars are putting out. Lego is a good example, they’ve put out hundreds of Star Wars sets over decades while Star Trek is relegated to the shitty knockoff Lego-clone companies who think they can charge as much as Lego for what they offer.