• Time removed its paywall in June 2023, resulting in a rise in advertising revenue but a loss of digital subscribers, with traffic remaining relatively flat.
  • The decision was influenced by broader industry trends and the publisher’s focus on working with advertisers and leveraging its brand equity in other ventures.
  • Time aims to achieve profitability by expanding its direct advertising and sponsorship business, growing its global events slate, and exploring new ventures like connected television.
  • Ghostface@lemmy.world
    link
    fedilink
    English
    arrow-up
    29
    arrow-down
    173
    ·
    5 days ago

    Why haven’t publication embraced crypto donations like BAT?

    I feel much better about sending tokens ive earned by selling my attention, and then sending those earnings to publications which garner my attention.

    Is media just too old to adapt?

    • spongebue@lemmy.world
      link
      fedilink
      English
      arrow-up
      21
      arrow-down
      1
      ·
      4 days ago

      Why would it have to be a crypto donation? Their bank accounts are in USD. Most of their readers have USD. People can transfer USD. What does some arbitrary crypto thing you want to pretend is money add that makes it better for those “most people”?

        • spongebue@lemmy.world
          link
          fedilink
          English
          arrow-up
          4
          arrow-down
          1
          ·
          4 days ago

          If by “a big cut” you mean maybe a few percent, and that most businesses take electronic payments anyway because there are advantages (people are more likely to buy stuff when convenient, accounting is easier, less risk of theft/loss than physical cash, etc) then sure, I guess.

          If you think the solution is to make up a new kind of imaginary money that takes a shitton of energy to maintain, which has tons of different types (Bitcoin, Ethereum, whatever one was referenced in the initial comment) and would happen to greatly benefit those who happened to be early adopters (TOTAL coincidence, I’m sure)… No.

          • postmateDumbass@lemmy.world
            link
            fedilink
            English
            arrow-up
            1
            arrow-down
            6
            ·
            4 days ago

            Using crypto helps diversify wealth away from the banks and individuals that own the overwhelming majority of dollars, euros, etc.

            Who do you want to benefit?

            • spongebue@lemmy.world
              link
              fedilink
              English
              arrow-up
              8
              ·
              4 days ago

              Generally speaking, people who contribute to society.

              I don’t see “gambling on the right cryptocurrency” as a contribution to society. I also don’t see how “individuals that own the overwhelming majority of dollars, euros, etc.” wouldn’t simply become “individuals that own the overwhelming majority of cryptocurrency” by virtue of working with that

    • CosmicTurtle0@lemmy.dbzer0.com
      link
      fedilink
      English
      arrow-up
      19
      arrow-down
      3
      ·
      5 days ago

      The problem is that Time and every other news outlet think they are the cats pajamas and deserve your subscription. They suffer a similar problem to streaming platforms except news is not exclusive.

      If these companies could organize and build a “pay once, get access to everything everywhere” model, they would see subscriptions go through the roof and get more money. But since the owners of these news outlets want only their own subscribers to go up, it’s never going to happen.

      I’m not going to pay for 5-10 news subscriptions no matter how great the reporting is.

      But I’d be willing to pay $20 or so a month if that meant I can access any article on any news website.

      • WalnutLum@lemmy.ml
        link
        fedilink
        English
        arrow-up
        6
        ·
        edit-2
        5 days ago

        > pay once, get access to everything everywhere

        > thinks about Elsevier

        OH GOD PLEASE NO

      • undefined@links.hackliberty.org
        link
        fedilink
        English
        arrow-up
        2
        ·
        4 days ago

        I use (paid) Apple News, and I really enjoy it. Are there no other “pay once” platforms out there?

        My only complaint is that some articles still show ads despite being subscribed, but that’s taken care of with DNS-based ad blocking (though you have to also block a a hostname pointing to an Apple DoH server which I find funny).

    • Peffse@lemmy.world
      link
      fedilink
      English
      arrow-up
      3
      arrow-down
      2
      ·
      5 days ago

      maybe it is tax reasons? I know that for personal taxes you have to simply declare crypto earnings but business tax laws don’t really like grey areas.

      • SaltySalamander@fedia.io
        link
        fedilink
        arrow-up
        3
        ·
        5 days ago

        The tax man doesn’t care if your business takes cash, card, or crypto. Income is income, whether you’re a business or a regular joe.

        • Peffse@lemmy.world
          link
          fedilink
          English
          arrow-up
          1
          ·
          4 days ago

          I don’t think it’s that simple for a business. Crypto is simultaneously an asset and an income once it is sold, but also not a traditionally defined accounting asset. Combine that with how slow the government has been to properly define crypto, I bet most businesses would rather just not have to deal with it. Last thing they’d want is the IRS coming after them for doing it wrong.

    • treadful@lemmy.zip
      link
      fedilink
      English
      arrow-up
      11
      arrow-down
      10
      ·
      5 days ago

      BAT is trash but I’d love to see more quick crypto donation options.

      • Ghostface@lemmy.world
        link
        fedilink
        English
        arrow-up
        4
        arrow-down
        3
        ·
        5 days ago

        I’m not trying to to die on the sword of bat, but for end users being able to just easily transfer or donate without having to know crypto…

        • Snot Flickerman@lemmy.blahaj.zone
          link
          fedilink
          English
          arrow-up
          1
          arrow-down
          3
          ·
          5 days ago

          Convenience and security is a balance.

          Everything that is convenient is not secure.

          Everything that is secure is not convenient.

          Crypto that is “easy” screams “these people will lose all their money because it isn’t secure.”

          • WamGams@lemmy.ca
            link
            fedilink
            English
            arrow-up
            6
            ·
            4 days ago

            But my credit union is both more convenient and more secure than crypto.

            • Snot Flickerman@lemmy.blahaj.zone
              link
              fedilink
              English
              arrow-up
              2
              ·
              4 days ago

              Oh agreed, wholeheartedly. I really just meant that if you’re going to push crypto to consumers, giving them nonsecure options is pretty bad.