Title

  • pachrist@lemmy.world
    link
    fedilink
    English
    arrow-up
    0
    ·
    1 year ago

    There’s a lot of anxiety because it’s topical. Nearly ever user here I’d wager, myself included, just flipped to Lemmy as we watched Reddit break the camel’s back.

    I think what most people don’t quite realize though is why this is happening. Reddit isn’t just gearing up for an IPO, they’re transitioning to the model spearheaded by Apple: you access their ecosystem exclusively through their platform.

    Every large tech company is trying to play this game. They are developing hardware that gives sole access to their platform which in turn controls the experience and distribution of their content. Apple is best at it and massively profitable, but everyone is trying it. Most already have the software>>>content pipeline locked down, it’s the hardware they can’t get right.

    That being said, Meta understands that the easiest way to grow Threads is to flip Instagram and Facebook users, not Mastadon users. The easiest way to keep users is not some defederation long con, it’s to get your grandma and your spouse on their platform. The goal for Meta is to reach a critical mass tipping point, where as a society, most people agree you just have to have an account through them to be part of a larger conversation. They aren’t trying to kill federalized platforms directly, because it’s easier to skip that step and try to make every platform that isn’t their own second tier at best. It’s in their best interest to ignore everyone else and just on-board as much of their Instagram and Facebook base as possible in the next year.

      • pachrist@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        1 year ago

        I’d guess it’s purely to avoid litigation from Twitter. If they didn’t poach Twitter employees or IP, and instead based some of their platform on open source, fediverse stuff, that’s not a multiyear lawsuit with hundreds of millions in lawyer fees.